The Greater Geelong community values
- The city-region’s potential to be a destination that attracts local and international visitors;
- Sharing and promoting Greater Geelong’s unique location and natural assets.
Success will be achieved by
- A diverse range of accommodation options for visitors;
- A local international airport;
- Capacity for large ships to dock in Corio Bay;
- The ability to host large conventions;
- Securing world class events and entertainment.
Measures of success
- Progress towards the target
- Progress away from the target
- No change
- Baseline data only
What we’re aiming for by 2047 | Current trend towards success | Current data |
|---|---|---|
Number of visitors - The total number of visitors to the city-region increases by 2.1% per annum. Note: Tourism was adversely impacted by COVID-19 restrictions. | +0.4% (2024) The city-region welcomed 6.225 million visitors in 2024 6.2 million (2023) 4.2 million (2022) Domestic day trippers decreased slightly (5.1%). Domestic overnighters increased by 5.4%. International visitation increased to 57,000. |
